BLOG - Taylor Boone

AUG

07

2025

Before Napoleon Hill, There Was Florence: The Forgotten Mothers of Mindset Let’s get something straight.Napoleon Hill didn’t invent ...

JUL

29

2025

Clarity Is The New Curreny

We are in an era of hyper-speed content and AI-generated everything, yet the one thing customers crave is something real. The biggest mistake I see ...

JUL

22

2025

The Prince of Darkness and the Power of ...

The Bat, the Brand, and the Business: Lessons from Ozzy OsbourneSome brands are born. Others are bitten into being.In 1982, Ozzy Osbourne was ...

JUN

26

2025

Unlock Your Brand’s True Potential

Build a Wellness Brand That Heals, Connects, and ConvertsBecause your brand isn’t just a business—it’s a calling.I work with ...

JUN

24

2025

Why Aren’t We Talking About Peace ...

Why Aren’t We Talking About Peace Pilgrim?The woman who walked 25,000 miles for peace—and asked for nothing in return.She wore a simple ...

JUN

17

2025

The Hidden Cost of Getting It Wrong: ...

The Hidden Cost of Getting It Wrong: Why Most Brands Rebrand (and How to Avoid the Pitfall). Rebranding Isn’t Optional. It’s ...

JUN

13

2025

Be the Paul Revere of Your Brand

Why Some Messengers Are Remembered—and Others Are ForgottenLet’s be real. Paul Revere didn’t have Instagram, nor an email list. No ...

APR

07

2025

The Power of Brand Storytelling: How ...

The Power of Brand Storytelling: How Videos Can Humanize Your BrandIn today’s highly competitive market, where consumers are bombarded ...

APR

03

2025

Branding vs. Marketing: Why Most People ...

Branding vs. Marketing: Why Most People Get It Wrong and How to Get It RightLet’s clear up one of the biggest misconceptions I see every day: ...

MAR

26

2025

Don't Make Them RUN!

Is Your Headshot Making Them RUN? Chasing them out of the room! Nothing makes me leave an ad, website, or social media post faster than the ...

MAR

10

2025

Opposition Thinking

Opposition ThinkingThe Secret to Mastering Your Mind and Your LifeI see firsthand how our inner relationship with ourselves shows up in our ...

FEB

18

2025

Live by Design: How Intentional Living ...

I nerd out on the science and neuro pathways of our brain because it’s personal for me. It fascinates me that we can literally change who we ...

JAN

22

2025

How Breaking Free from Dogma Can ...

Breaking Down Dogma: A Creator's Perspective on Shattering LimitsDogma—it's a heavy word. It speaks of rules, beliefs, and ideologies that are ...

DEC

10

2024

Boost Year-End Fundraising: Why ...

Crafting compelling year-end appeal letters and videos is crucial for nonprofits aiming to maximize donations during the giving season. Here are five ...

SEP

06

2024

Choose the Right Photographer

Choosing the Right PhotographerWhat to Look For in Brand and Headshot Photography In today's digital world, your brand's imagery quality can ...

SEP

05

2024

The Beauty of Humanity

The Beauty of HumanityA Reflection on "This Man is Simply Beautiful" by Reflection of LifeI recently stumbled upon a video that completely shifted my ...

AUG

27

2024

How Product Demo Videos Can Increase ...

How Product Demo Videos Can Increase Your Sales and Customer UnderstandingIn the fast-paced world of e-commerce and digital marketing, standing out ...

AUG

22

2024

Why Testimonial Videos Are Essential ...

Why Testimonial Videos Are Essential for Building Trustwith Your CustomersTrust is the cornerstone of any successful business relationship in today's ...

AUG

20

2024

The Ultimate Guide to Growing Your ...

The Ultimate Guide to Growing Your YouTube Channel with Professional Video ProductionIn the vast social media landscape, YouTube is among the most ...

AUG

15

2024

How Monthly Social Media Video Content ...

How Monthly Social Media Video Content Can Skyrocket Your Brand's EngagementIn today’s digital landscape, where social media platforms reign ...

AUG

14

2024

HULU

Why Hulu Ads Are a Game-Changer for Local BrandsDid you know that 84% of consumers have been convinced to purchase a product after watching a video? ...

AUG

13

2024

How to Choose the Right Brand ...

How to Choose the Right Brand Photographer: 4 Key Things to Look For Finding the perfect brand photographer can feel daunting, especially when ...

AUG

06

2024

First Impressions Matter

Transform Your Business with Exceptional Branding and MarketingIn the highly competitive world, standing out is no longer an option; it's a ...

JUL

02

2024

Enhancing Your Brand's Website

Enhancing Your Brand's Website: Communicating Effectively with All Types of VisitorsCreating a compelling website involves more than just ...

MAY

02

2024

The Art of Headshots & Beyond

Elevating your brand's visual narrative transcends the conventional boundaries of photography. It's an art form that delves into the essence, ...

APR

30

2024

Emotional Connection: Elevating Video ...

Within the dynamic landscape of video marketing, the essence of creating content that truly resonates with an audience lies not just in showcasing a ...

APR

23

2024

Rising Above the Noise: The Heart ...

Rising Above the Noise: The Heart Behind the LensIn a world incessantly bombarded by the din of news, social media, and the relentless pace of modern ...

APR

16

2024

The Art of Storytelling in Video ...

In the ever-evolving landscape of video production, the art of storytelling stands as a beacon of creativity and connection. As a visionary ...

APR

16

2024

Quentin Tarantino's Wisdom

In the pursuit of growing a purpose-driven business, the essence of effective leadership lies in envisioning a transformative future and in ...

APR

09

2024

So, What Type of Videos Should You ...

In the rapidly evolving digital landscape, videos have become a cornerstone of marketing strategies for businesses of all sizes. As an expert in the ...

APR

04

2024

Creating a Visual Identity for Wellness ...

In the ever-evolving wellness industry, establishing a strong visual identity is not just beneficial—it's essential. As a commercial ...

APR

03

2024

Developing the Genius Within

Developing the Genius WithinIn an increasingly tumultuous and unpredictable world, getting caught up in the news cycle and the constant barrage of ...

APR

02

2024

Grow Your Purpose-Driven Business

Growing a purpose-driven business involves combining strategic planning, community engagement, brand building, and an unwavering commitment to your ...

MAR

28

2024

Wanna Jump With me

Hey there, Reader!I hope this message finds you ready to JUMP with me and take your brand to the next level because I have ten incredible tips to ...

MAR

26

2024

Elevating Your Wellness Brand: ...

In the realm of wellness, where the essence of health, balance, and vitality needs to be communicated visually, the quality of your photos and videos ...

MAR

21

2024

Discovering Alignment: The Core Values ...

Welcome to our latest exploration, where I aim to bridge the gap between mere transactions and meaningful connections. In the fast-paced world of ...

MAR

14

2024

Point Of Beauty

The Point of BeautyAs a commercial portrait photographer and director, I strive to transcend the ordinary and uncover the profound stories each ...

MAR

05

2024

Behind the Lens of Taylor Boone

Hello, I'm Taylor Boone. My journey as a commercial photographer and director has been one of passion, discovery, and storytelling. I've dedicated my ...

FEB

06

2024

Evolve Your Vision

As 2024 is rolling out its first month, I have taken a deep dive into my POV (point of view or, as others call it, my USP (unique selling point) over ...

JAN

30

2024

The Art of Storytelling: Crafting ...

The Art of Storytelling: Crafting Compelling Marketing VideosPicture this: A rainy evening in the city's heart, with the neon lights casting ...

JAN

23

2024

Unlocking Success: How Powerful ...

Unlocking Success: How Powerful Marketing Videos Boost ROII'm eager to delve into video marketing and illustrate how it can potently boost your ...

JAN

16

2024

Video Marketing Trends 2024: Insights ...

Video Marketing Trends 2024: Insights for Business GrowthAs a seasoned director, filmmaker, and commercial photographer with 25 years of experience ...

JAN

11

2024

Navigating the Abyss of Disconnect: A ...

Navigating the Abyss of Disconnect: A World in Search of its SoulIn the midst of the chaos and clamor of our modern world, it often feels like we're ...

JAN

10

2024

Exploring the Optic Eye: A Cinematic ...

Exploring the Optic Eye: A Cinematic Journey into Emotional ConnectionIn visual storytelling, the "Optic Eye" is a symbolic and artistic ...

DEC

19

2023

The Magic Behind Stunning Product ...

The Magic Behind Stunning Product Photography and Marketing VideosWelcome to the enchanting world of product photography and marketing videos, where ...

DEC

12

2023

Unlocking the Power of Professional ...

Unlocking the Power of Professional Brand Images: A Guide for BusinessesIn today's digital age, where first impressions are often made online, the ...

OCT

31

2023

What is Brand Experience and How to ...

What Is Brand Experience And How To Build Yours Picture this: a dimly lit room, the distant hum of a projector, the anticipation in the air ...

OCT

24

2023

More Than A Thousand Words

More Than A Thousand WordsAs a commercial photographer for 25 years, I've understood that photography is not just about composition or light. It's ...

OCT

19

2023

Unveiling the Art of Crafting a ...

Hey there, fellow cinephiles and aspiring documentarians; it's Taylor Boone here, and today, we're diving deep into the exhilarating world of ...

OCT

17

2023

Golden Rules For Branding

Golden Rules For Branding The Golden Rule for Branding Your BusinessIn a world saturated with brands and advertisements vying for ...

OCT

13

2023

From Monochrome to Technicolor

From Monochrome to TechnicolorIf you've known, seen, or passed me on the street, you might have noticed something peculiar: the ever-present shade of ...

SEP

14

2023

The Big Idea: Discovering Brand ...

Every brand stands on the precipice of greatness, teetering between the mundane and the extraordinary. What propels a brand into the realm of the ...

SEP

12

2023

The Difference Between A Headshot and ...

Are you ready to up your photography game? Whether you're an aspiring model, an entrepreneur, or someone who loves sharing photos on social media, ...

SEP

07

2023

Embracing the Wanderlust Within: A ...

Embracing the Wanderlust Within: A Visual Journey with Taylor BooneHello, dear readers!This is Taylor Boone, your wanderer, a walking heart with a ...

SEP

05

2023

THE POWER OF BRANDING: A CASE STUDY

THE POWER OF BRANDING: A CASE STUDYIn the business world, branding is the backbone that sets industry leaders apart from the crowd. What's even ...

AUG

31

2023

What You Think About Expands: The Power ...

What You Think About Expands: The Power of Positive ThinkingIn the ever-inspiring words of Mahatma Gandhi, "A man is but the product of his thoughts. ...

AUG

29

2023

Unleashing the Power of Social ...

Unleashing the Power of Social Influence: A Guide for BrandsIn this connected world, the power of social influence is like a force of nature, ...

AUG

24

2023

The Art of Creating Emotionally Charged ...

Unveiling the True Essence: The Art of Creating Emotionally Charged HeadshotsWhat does perfect happiness look like to you? Throughout my career, my ...

AUG

22

2023

Through the Lens: A Creative Odyssey ...

From the subtle glow of a sunrise to the detailed intricacy of a watch, there's a story waiting to be captured in every frame. When I embarked on my ...

AUG

22

2023

10 stats about video marketing you may ...

10 Eye-Opening Stats About Video Marketing You Might Not KnowHello there, visual friends! It's Taylor Boone, your guide in video storytelling, here ...

AUG

21

2023

The Magic of Storytelling: Making Your ...

"The Magic of Storytelling: Making Your Brand Stand Out in Just 20 Seconds"As a director and commercial photographer, I have a passion for helping ...

AUG

17

2023

How To Be A Desirable Brand: The ...

How to Be A Desirable Brand: The Symphony of Successful Branding Regardless of your business selling a product or service, you are a brand if ...

AUG

15

2023

Visibility Creates Credibility

Visibility Creates CredibilityHey, friends! Taylor Boone here, your visual sorcerer and brand storytelling guide. We're about to take a joyride on a ...

AUG

10

2023

Media Literacy

In today's world, we are constantly bombarded with media messages from every direction. From social media to television to advertising, we are ...

AUG

09

2023

What Are You Really Paying For? The ...

What Are You Really Paying For? The Hidden Artistry Behind Every Photoshoot" "Picture this: The confident stride of an executive walking ...

AUG

08

2023

5 questions you need to ask yourself ...

Hiring a video marketing company can be an excellent investment if you want to take your marketing strategy to the next level with video. But with so ...

AUG

07

2023

High Jacked Happiness

High Jacked Happiness: Sparkling Your Life and Everyone Around YouHello, wonderful people! It's Taylor Boone, your guide to not just visual wizardry, ...

JUL

31

2023

Harness the Power of Instagram Reels ...

Harness the Power of Instagram Reels with Our Expertise for Your Wellness Brand Hello wellness enthusiasts!As a wellness brand, connecting ...

JUL

28

2023

Eye's To See Beauty

Hello World, Taylor Boone, your fellow wanderer in the vast universe of visuals and imagery. As a director and commercial photographer, I've spent ...

JUL

19

2023

The Power of Video Storytelling: ...

The Power of Video Storytelling: Unleashing the Potential of Your BusinessLights, camera, action! Today, we embark on a journey to unveil video ...

JUL

13

2023

Photography is the ART of Science

Photography is the ART and Science There's something profoundly personal and universally impactful about photography. It can capture moments, ...

JUL

11

2023

What You Need To Know For Video Content

What You Need To Know For Video Content This is more for our wellness industry, but we feel the value here might help your ...

JUL

06

2023

Beauty Caught Me And Never Let Me Go

Beauty Caught Me And Never Let Me GoThe journey through the lens of my creative world! For 25 incredible years, I have been enchanted by the wonders ...

JUN

13

2023

What is video b roll?

WHAT IS VIDEO B ROLLB-Roll is supplemental or secondary footage used in video production to provide visual context, support storytelling, and enhance ...

JUN

06

2023

Power Of Your Headshot

Power Of Your Headshot If done correctly, your headshot lets your personality shine through and sends the right message about you. Failure ...

JUN

01

2023

The top 5 marketing trends you can ...

The world of marketing is rapidly evolving, with new trends and technologies emerging every year. So what can we expect to see in the coming years? ...

MAY

30

2023

The Right Headshot

As an experienced portrait photographer, I've repeatedly seen the importance of professional headshots. Headshots are a vital part of any ...

MAY

22

2023

Hulu and Your Business

Grab their attention... Whether scrolling through social media or watching TV; the odds are you've come across a video ad that caught your attention. ...

SEP

13

2022

Above The Noise

At least 720,000 hours of video are uploaded every day. SAY WHAT?! It has never been harder to break through the digital noise and you ...

JUN

14

2022

BRAND LAB

Brand LabIt's a buzz word with power and to be honest since the dawn of product and brands it's been around and your business, service or product is ...

MAY

24

2022

Video Mistakes

Video Mistake and What I Wish I Knew I had the pleasure of learning what not to do when hiring someone to make me a marketing video. My ...

APR

12

2022

Personal Brand

Why You Need a Personal Brand, Not Just a Company Brand. Rules to follow People buy people. Choosing a business to purchase from, consumers ...

MAR

24

2022

Branding

Branding IT'S TIME TO BECOME A MAGNET FOR YOUR DREAM CLIENTS! Are you dying to have a brand that stands out and has people banging down ...

MAR

17

2022

Headshots VS Branding Images

Headshot vs Branding I get asked this question often and here is the difference A headshot is one to a handful of ...

MAR

08

2022

Brand Voice

BRAND VOICE The consumer metrics don't lie. 86% say being authentic is key in supporting a brand and 81% will buy based on brand ...

JAN

04

2022

5 Pages You Should Add to Your Website

5 Pages You Should Add to Your Website The content you include on your website helps people learn about your business, so it’s important ...

DEC

31

2021

Preparing for 2022

Preparing Your Business for 2022 Every walk into a room , coffee bar or office without seeing someone on their phone? Prepare your business for ...

DEC

13

2021

Top 4 Powerful Headshots Tips

Top 4 Powerful Headshots tips Headshots More Important Than EverPlease don't be offended but please no Headshot with a toilet in the backdrop... ...

DEC

03

2021

Video Can Make An Impact

Video Can Make An Impact There is a skill set and a recipe that goes into making a powerful video. I learned the hard way about 10 years ago ...

DEC

02

2021

Frequently Asked Questions

There are many moving parts in a photoshoot and we love to help our clients understand what to expect, plan, wear and over all flow of their session. ...

NOV

02

2021

Dyslexic

Dyslexic And Drawing Outside The Lines I had made it all the way to middle school before I first heard the words dyslexia and then saw the ...

AUG

19

2021

Rise To The Top Of Your Market With The ...

Can I ask you to close your eyes and just imagine what your brand, business, or product will look like when you command the attention of audiences ...

NOV

03

2020

VIDEOS FOR YOUR BUSINESS

VIDEOS FOR YOUR BUSINESS How important is VIDEO for your business? In 2020 we have seen an increase in video on social media. Do you know ...

APR

28

2020

7 Rules To Storytelling Video

Making Videos That Sell.Videos are here to stay and your business growth will depend on marketing. The best way to have a larger reach is video and ...